Sunday, December 09, 2012

Amazon Clarifies Review Policies

I’ve written before about the number of reviewers who have had their reviews pulled from Amazon for various reasons. I’ve heard that some people have reposted them with success, but perhaps those reviews will be pulled again, who knows? If it’s any help, I found a link to Amazon’s latest review policies. You’ll note that Amazon clearly says they haven’t changed their policies. They don’t and never have accepted promotional content. There are other reasons for pulling a review, which includes:
  • product manufacturer posts a review of their own product, posing as an unbiased shopper
  • A shopper, unhappy with her purchase, posts multiple negative reviews for the same product
  • A customer posts a review in exchange for $5
  • A customer posts a review of a game, in exchange for bonus in-game credits
  • A family member of the product creator posts a five-star customer review to help boost sales
  • A shopper posts a review of the product, after being promised a refund in exchange.
  • A seller posts negative reviews on his competitor's product
  • An artist posts a positive review on a peer's album in exchange for receiving a positive review from them

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